Monday, December 19, 2005

The world soda wars: a roundabout strategy in China for Pepsi

From the post-gazette.com - To take China, Pepsi takes up potato farming
DALATE BANNER, Inner Mongolia -- Standing amid rows of yellowish plants running to the horizon, Vicky Huang fretted in September about the fall potato crop at this 1,200-hectare farm operated by PepsiCo Inc., here at the desolate edge of the Kubuqi desert. Thousands of tons had to be harvested for the company's Chinese potato-chip business before temperatures plunged and tubers began splitting apart in the ground.

1 comment:

Brian said...

I don't really know more than what the story says. I would say they have multiple farms because of how many potatoes they need. Its probably worth a little investigation. Thanks for the interest.

Brian